رفتن به محتوای اصلی

Telegram Advertising Tips

Telegram bot and mini-app advertising; from click to use.

Bot ads are useful when a new user can easily do the main task of the bot after logging in. Destinate the bot link or mini-up and select the appropriate display path separately; the name of the bot in the destination does not determine the type of ad position.

از معرفی ربات تا شروع تعامل

Start building the ad.

Revision:

The target robot and the host robot have two different roles.

The target bot is the product you want to promote. In the "Bots" path, you select the host bots to display the ads. Depending on the active panel options, you can also have a target bot but choose a channel or search path.

Publicity of a bot alone does not guarantee that the host is eligible to display advertisements. Rely on the validity of the panel to check audiences; the username extension or claimed number of users is not sufficient criteria.

Test the bot start experience for new users

Before registering an ad, open the destination link with a regular account and test the starting path. The user should understand what the bot provides, what the next step is, and if a service is paid how it is viewed.

  • The profile picture, name and description of the robot must be complete.
  • The start message clearly explains the main task of the robot and the path forward.
  • The robot or mini-app is active and does not have a membership loop, error or blank page.
  • The claim of the advertising text must match the functionality that is actually available.
پیام روشن و تجربهٔ شروع ساده، پیش از تبلیغ ربات بررسی می‌شوند.

For mini-apps, enter the same usable link

In the link step, enter the public Telegram destination and see the result of the check. The bot username, post link and mini-up link are not the same; choose a link that will get you to the experience promised in the ad.

If the destination changes, re-check the preview, name and image of the destination. It is not enough to open the link on your device; check the bot's behavior for the new user, without admin access.

The ad format depends on the display path

In the current Adsito panel, the ad image is available for channel paths and users; robot and search paths do not have the same image option. If you change the draft type, some audience and media selections will be cleared; read the change type confirmation message.

Short text should specify a specific issue and explain the next action. Explaining all the capabilities of the bot in a short announcement usually diverts the focus of the message; provide details in the description and the destination start message.

متن و تصویر هماهنگ و مقصد فعال و مرتبط را پیش از ارسال آگهی بررسی کنید.

The start of a robot is different from clicking and using it successfully.

Track visits and clicks in Adsito, but measure the bot's actual performance against the bot's own data. A click, a bot launch, and a successful purchase or use are three different events; the existence of one does not guarantee the other.

For tests, record the time period and version of the message. If the user logs in but does not continue, first check the start message, number of steps, and destination errors; increasing the budget alone will not solve this problem.